YOUR STRATEGIC MARKETING, DESIGN & RESEARCH PARTNER

Services

We redefine and power how equestrian brands and organisations connect, perform, and grow.

EQuerry Co transforms strategic insight into commercial outcomes.

Working at the intersection of sport, brand strategy, data intelligence and modern media, we partner with leading brands, federations, events and athlete programmes to shape narrative direction, expand audience value, and increase commercial return.

Through integrated marketing, brand and research solutions, we empower equestrian organisations to make informed, measurable and lasting impact. Our work is guided by strategy and grounded in insight, aligning creative execution with commercial goals, sponsorship value, and stakeholder trust.

From international brands and federations to elite events and athlete programmes, we help leaders in equestrian sport achieve clarity, consistency and results that endure.

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Equestrian Marketing Services

Our marketing services are built around business outcomes, helping brands, organisations and events grow audiences, deepen engagement, and strengthen return on investment across digital channels.

  • Effective equestrian marketing is never one-size-fits-all. We analyse commercial objectives, audience behaviour and past performance to develop strategies that drive preference, not just awareness.

    Our approach ensures cross-platform storytelling becomes a competitive advantage, increasing brand relevance and long-term loyalty.

  • We bring a strategic, insight-led perspective to social media, using audience intelligence, narrative design and creative execution to strengthen brand perception and commercial impact.

    Our team develops platform-specific content that aligns with brand positioning, campaign intent and audience expectation, ensuring every post, asset and activation serves purpose, builds connection and drives performance.

    We create visually-led storytelling that influences outcomes, not just presence. Combining creative direction, tailored formats and performance data to produce content that is consistent, on-brand and commercially effective across channels.

  • Our paid media programmes scale brand reach and drive measurable business outcomes. Campaigns are targeted, conversion-focused and tailored to audience behaviour, ensuring your brand is the one selected, not just seen.

  • We design email strategies that nurture trust and increase lifetime value. Intelligent segmentation, behaviour-based targeting and brand-led creative ensure your email list becomes a powerful commercial asset, not a broadcast channel.

  • We shape narratives that strengthen reputation, build trust and elevate positioning across the industry.

    Our PR delivery spans news, media, athlete and event visibility. From proactive storytelling to crisis alignment, ensuring equestrian audiences hear what matters most.

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Your brand is more than a logo, it’s your positioning, voice, and promise to your audience. We develop brand identities that communicate purpose, build trust, and create recognition within the global equestrian marketplace.

Branding Services

  • The story behind your business is the foundation of an authentic and coherent visual identity. We define brand purpose, voice, positioning and value direction, creating foundations that influence perception and guide every creative and commercial decision.

  • We take your vision and transform it into a concrete brand identity. We translate strategy into distinctive visual and verbal language built for clarity, credibility and long-term brand recognition.

  • Providing your business with a professional edge across all touchpoints, we design collateral from sales assets to show activations and campaign collateral. Every execution is purpose-driven, on-brand and aligned to commercial intent.

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Data informs every strategic decision we make. Our research and analysis help equestrian organisations, brands, and governing bodies understand audience behaviour, market trends, and industry perception.

We conduct qualitative and quantitative studies that inform sponsorship strategy, media planning, and reputation management, turning data into actionable insight.

Research & Data Collection

  • Our Market Analysis & Insights Reports transform complex data into clear, actionable intelligence. Using trusted industry databases, federation statistics and digital trend analysis, we deliver evidence-based reports that inform strategy, investment and market positioning. Ideal for organisations seeking clarity on market size, audience behaviour, competitive landscapes or long-term trends.

    Book a call for further information on how EQuerry can work as part of your marketing team.

  • Our Custom Market Research delivers targeted answers to your organisation’s most important questions. Through tailored surveys, interviews, and segmentation studies distributed via our trusted equestrian networks, we gather primary data directly from your audience. Designed to remove guesswork, this research informs product development, marketing strategy, customer profiling, and commercial decision-making.

    Book a call for further information on how EQuerry can work as part of your marketing team.

  • For organisations requiring credible, research-grade analysis, our Scientific Studies offer rigorous methodology and academic integrity. Conducted with leading research partners and full ethical approval, these projects use mixed-methods, longitudinal or experimental study design to produce reliable findings. Ideal for welfare research, behavioural studies, policy development and evidence-driven industry advancement.

    Book a call for further information on how EQuerry can work as part of your marketing team.

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Equestrian Website Design

  • A strong online presence will build credibility and ensure your audience has a positive association with your brand. We build digital experiences that communicate clearly, convert reliably and strengthen commercial trust.

    Strategy-led UX, intuitive design and brand-driven messaging work together to increase engagement and audience value.

  • We design ecommerce platforms that prioritise seamless usability, future scalability and conversion. Adaptive, responsive systems that keep users engaged, and drive revenue growth over time.

Our websites combine clean design, strong narrative, and data-driven architecture. We create digital experiences that elevate brand perception, improve user engagement, and deliver measurable business value.

Each build is underpinned by strategy, ensuring design decisions align with your brand goals, audience needs, and commercial objectives.

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“The team was very organized and kept us in the loop with consistent communication.”

PARTNER FEEDBACK

"The EQuerry team was wonderful and very professional in facilitating the redesign and migration of our club's website. The team was very organized and kept us in the loop with consistent communication. Even through the technical difficulties we encountered with the migration, they were extremely supportive and flexible with their time to walk us through so we could find the information we needed for a smooth transition.

Our new website is beautiful and modern, which is exactly what we envisioned when we worked with the team on everything from the mood board to copy. The tutorials on how to edit the site will be greatly appreciated moving forward as future volunteers come into the executive roles."

- Lindsay Roberts, Vice-President of the Calgary Area Alberta Dressage Association

Insight fuels performance
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