Even in this digital era, email marketing is still considered more effective than social media, SEO, and affiliate marketing. We’re not saying that social media isn’t an invaluable marketing tool, but unlike email marketing, it’s nearly always dependent on the social network’s algorithm. With 3.8 billion email users worldwide, and over 90% of consumers checking their emails daily, the power of email marketing is undeniably great. Here are a few ways in which email marketing can benefit your equine business…

This article details how to add value to your email opt-in by suggesting what you could offer in return for signing up to a mailing list and how your opt-in should function on your equestrian business’ site.

Do you feel as though you're struggling to access new customers or that you aren't connecting to your niche successfully? Don’t despair! There are plenty of ways you can increase your presence on a budget.

Do you want more than a few likes and spikes in website traffic? This is the #1 affordable marketing method you are overlooking.